12 Ways to Increase Your E-Commerce Conversion Rate

E-commerce site conversion rates are typically around 2-3%. So how can you increase this rate? Here are 12 proven strategies.

1. Optimize Page Speed

Every 1-second delay can reduce conversions by 7%. Use image compression and caching.

60% of e-commerce traffic comes from mobile. Simplify the mobile payment process.

Free shipping is one of the biggest purchase motivators. You can set a minimum order amount.

SSL badges, payment logos, and customer reviews build trust.

Test different design and text variations. Make data-driven decisions.

Send reminder emails to customers who abandon their carts. You can offer a small discount.

360-degree images and zoom features help customers see products better.

Limited stock or time-limited campaigns speed up purchase decisions.

An easy return option increases customers' confidence to buy.

Answering instant questions makes the purchase process easier.

Offer product recommendations based on customers' purchase history.

Shorten the checkout process as much as possible. Offer guest checkout option.

By implementing these strategies, you can significantly increase your conversion rate.